Author Archives: iBoss Advertising

Three Big Advertising Questions Hanging Over a Snapchat IPO

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October 10, 2016
Snapchat’s potential as a marketing tool is now being investigated. Facebook and Twitter have discovered that garnering Wall Street’s attention puts an enormous…
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Mobile Advertising to Evolve with Mobile Users

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October 3, 2016
Close to 40 percent of the world’s population uses a mobile device, and they use these devices often. The constant growth of mobile…
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Does Your Business Need Marketing Automation?

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September 12, 2016
Marketing automation is the latest in business technology. But, newer doesn’t always mean better, even when it comes to technology. Before considering a…
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Digital Advertising is #Trending Worldwide

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September 5, 2016
It comes as no surprise that advertising is increasingly shifting to digital spaces, threatening to render traditional advertising techniques obsolete. As time and…
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