Author Archives: iBoss Advertising

Digital Media and Its Impact on Public Relations

Public relations is a very important aspect in marketing a brand to both new and repeat customers. While the practice of public relations…
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Why Balance is Important in Social Media Marketing

Social media marketing has been a very popular practice for businesses in the present day, but a recent Temple study shows that businesses…
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Snapchat’s Struggles Send a Clear Sign to the Marketing Industry

While Snapchat has been one of the most popular and revolutionary social media platforms of the past few years, the company has recently…
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Instagram Live Videos Are Unlike Any Other Social Streaming Feature

Instagram is combining the best aspects of Snapchat and Periscope to bring to its users a revolutionary spin on video streaming and private…
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